San Francisco's prenatal vitamins aisle is a niche shelf with only a handful of brands: 1 products from 1 brands across 1 grocer. garden of life owns the most shelf — 100% of SKUs. The shelf leans organic — 100% of SKUs carry that claim. Verdict: niche — a boutique shelf — only a handful of brands (opportunity 58/100).
brands by share of the prenatal vitamins shelf.
the claims products on this shelf lead with — share of SKUs carrying each.
store-brand share: 0% · scores 0–100.