Which other prepared deli salads brand owns the most shelf in San Francisco?

bi-rite market, with 32% of the shelf across 8 brands total.

How is the other prepared deli salads shelf positioned in San Francisco?

5% of products lead with "Minimally Processed", followed by Plant-Based (2%). Store brands hold 68% of the shelf.

Is there whitespace for a new other prepared deli salads brand in San Francisco?

Own-brand led — opportunity scores 58/100 across 8 brands and 3 grocers.

aislewho's winning the shelf

all markets›Prepared Salads›Other Prepared Deli Salads

San Francisco · 3 grocers · Own-brand led

the other prepared deli salads aisle

San Francisco's other prepared deli salads aisle is a competitive shelf with clear leaders: 44 products from 8 brands across 3 grocers. bi-rite market owns the most shelf — 32% of SKUs, ahead of luke’s local. Store brands hold 68%. The shelf leans minimally processed — 5% of SKUs carry that claim. Verdict: own-brand led — the store's own private label owns the shelf (opportunity 58/100).

products

brands

$11.29

avg price

$7.49–$17.31

typical range

More in Prepared Salads

Prepared Leafy Salads · 25 Chicken Salad · 9 Potato Salad · 4

Who owns the shelf

brands by share of the other prepared deli salads shelf.

32% of shelf14 SKUs

27% of shelf12 SKUs

11% of shelf5 SKUs

9% of shelf4 SKUs

5% of shelf2 SKUs

2% of shelf1 SKU

2% of shelf1 SKU

2% of shelf1 SKU

How it's positioned

the claims products on this shelf lead with — share of SKUs carrying each.

Minimally Processed

Plant-Based

Vegan

Brand positioning

every brand by share of shelf × price. bubble size = the brand's total reach across all aisles; color = positioning stance. top-right owns the premium end; bottom-right owns the mainstream.

scale

Color:no dominant segmentation on this shelf

Size:total brand reach (SKUs across all aisles)

Shape:nationalstore brand

price normalized per oz (sizes vary)

All stores combined. Tap a store to see who wins its shelf.

Market structure

med

Brand competition

how many brands compete

high

Variety of offers

how differentiated the shelf is

low

Top-brand grip

how much a few brands dominate

med

Launch whitespace

room for a new brand

store-brand share: 68% · scores 0–100.

More aisles

Cheese Chips Candy Yogurt Tea Condiments Spices Coffee

how we measure.prices & assortment are collected from public storefronts of San Franciscogrocers, deduped to distinct products, and normalized to a per-unit price from each product's parsed size. market-structure scores come from brand shares. figures update as we re-measure. full methodology →