San Francisco's cake candles aisle is a niche shelf with only a handful of brands: 19 products from 1 brands across 3 grocers. goodlight owns the most shelf — 100% of SKUs. The shelf leans dairy-free — 21% of SKUs carry that claim. Verdict: niche — a boutique shelf — only a handful of brands (opportunity 43/100).
brands by share of the cake candles shelf.
the claims products on this shelf lead with — share of SKUs carrying each.
store-brand share: 0% · scores 0–100.