San Francisco · 2 grocers · Niche
the bottled chai tea aisle
San Francisco's bottled chai tea aisle is a niche shelf with only a handful of brands: 5 products from 3 brands across 2 grocers. rishi tea & botanicals owns the most shelf — 60% of SKUs, ahead of oregon chai. The shelf leans organic — 40% of SKUs carry that claim. Verdict: niche — a boutique shelf — only a handful of brands (opportunity 66/100).
5
products
3
brands
$10.11
avg price
$6.09–$13.89
typical range
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Who owns the shelf
brands by share of the bottled chai tea shelf.
How it's positioned
the claims products on this shelf lead with — share of SKUs carrying each.
Organic
40%
Dairy-Free
20%
Gluten-Free
20%
Market structure
15
lowBrand competition
how many brands compete
37
medVariety of offers
how differentiated the shelf is
44
medTop-brand grip
how much a few brands dominate
66
medLaunch whitespace
room for a new brand
store-brand share: 0% · scores 0–100.