all marketsPrepared SeafoodSeafood Salad
San Francisco · 3 grocers · Niche

the seafood salad aisle

San Francisco's seafood salad aisle is a niche shelf with only a handful of brands: 8 products from 3 brands across 3 grocers. acme smoked fish owns the most shelf — 38% of SKUs, ahead of bi-rite market. Store brands hold 50%. Verdict: niche — a boutique shelf — only a handful of brands (opportunity 58/100).

8
products
3
brands
$13.28
avg price
$10.69–$20.23
typical range

More in Prepared Seafood

Who owns the shelf

brands by share of the seafood salad shelf.

aacme smoked fish
38% of shelf3 SKUs
bi-rite marketPL
25% of shelf2 SKUs
luke’s localPL
25% of shelf2 SKUs

How it's positioned

the claims products on this shelf lead with — share of SKUs carrying each.

no positioning claims tagged on this shelf yet.

Market structure

15
low
Brand competition
how many brands compete
39
med
Variety of offers
how differentiated the shelf is
27
low
Top-brand grip
how much a few brands dominate
58
med
Launch whitespace
room for a new brand

store-brand share: 50% · scores 0–100.

More aisles

how we measure.prices & assortment are collected from public storefronts of San Franciscogrocers, deduped to distinct products, and normalized to a per-unit price from each product's parsed size. market-structure scores come from brand shares. figures update as we re-measure. full methodology →