newman's own
Newman's Own is an American food company founded in 1982 by actor Paul Newman and author A.E. Hotchner, known for its diverse range of food and beverage products. The company donates 100% of its profits to charitable causes through the Newman's Own Foundation, which has contributed over $600 million to various initiatives supporting children in need.
Shelf presence
Brand Power (0–100) blends four shelf signals. Premium is shown for context — it's a price-position read, not part of the score.
carried in 3 of 3 San Francisco grocers. how many stores stock the brand.
20 products in the catalog. how deep the product line is (saturating).
spans 8 aisles. how many aisles the brand plays in (saturating).
~4% average share on the shelves it competes on. how dominant it is where it shows up.
priced above 25% of same-category rivals. where it sits on price vs category peers — context, not scored into Brand Power.
Where it owns shelf
each bar is the % of that aisle's SKUs that are Newman'S Own (full bar = 100% of the shelf), grouped by department.
The lineup
every Newman'S Own product in stock, cheapest first.
