field day
Field Day is a brand dedicated to providing a variety of organic and natural grocery products, emphasizing quality and sustainability. Their offerings include pantry staples, snacks, and beverages, all sourced from organic farms and certified organic and non-GMO.
Shelf presence
Brand Power (0–100) blends four shelf signals. Premium is shown for context — it's a price-position read, not part of the score.
carried in 3 of 3 San Francisco grocers. how many stores stock the brand.
34 products in the catalog. how deep the product line is (saturating).
spans 17 aisles. how many aisles the brand plays in (saturating).
~6% average share on the shelves it competes on. how dominant it is where it shows up.
priced above 26% of same-category rivals. where it sits on price vs category peers — context, not scored into Brand Power.
Where it owns shelf
each bar is the % of that aisle's SKUs that are Field Day (full bar = 100% of the shelf), grouped by department.
The lineup
every Field Day product in stock, cheapest first.
