straus family creamery
Straus Family Creamery is a pioneering certified organic dairy company based in Petaluma, California, established in 1994 as the first 100% certified organic creamery in the United States. The company is dedicated to sustainable farming practices and sources its milk from local, small-scale organic dairy farms.
Shelf presence
Brand Power (0–100) blends four shelf signals. Premium is shown for context — it's a price-position read, not part of the score.
carried in 4 of 3 San Francisco grocers. how many stores stock the brand.
36 products in the catalog. how deep the product line is (saturating).
spans 8 aisles. how many aisles the brand plays in (saturating).
~14% average share on the shelves it competes on. how dominant it is where it shows up.
priced above 25% of same-category rivals. where it sits on price vs category peers — context, not scored into Brand Power.
Where it owns shelf
each bar is the % of that aisle's SKUs that are Straus Family Creamery (full bar = 100% of the shelf), grouped by department.
The lineup
every Straus Family Creamery product in stock, cheapest first.
