Ritual Coffee Roasters is a specialty coffee company based in San Francisco, California, founded in 2005 by Eileen Hassi Rinaldi. As a woman-owned business, it has been a pioneer in the third-wave coffee movement, focusing on direct trade and sustainable sourcing practices.
Brand Power (0–100) blends four shelf signals. Premium is shown for context — it's a price-position read, not part of the score.
carried in 3 of 3 San Francisco grocers. how many stores stock the brand.
9 products in the catalog. how deep the product line is (saturating).
spans 1 aisle. how many aisles the brand plays in (saturating).
~6% average share on the shelves it competes on. how dominant it is where it shows up.
priced above 47% of same-category rivals. where it sits on price vs category peers — context, not scored into Brand Power.
each bar is the % of that aisle's SKUs that are Ritual Coffee Roasters (full bar = 100% of the shelf), grouped by department.
every Ritual Coffee Roasters product in stock, cheapest first.








