Bi-Rite Market · this store only

the yogurt aisle at Bi-Rite Market

Bi-Rite Market carries 110 yogurt products from 15 brands, led by siggi's (17% of its shelf).

110
products
15
brands
$6.73
avg price
58/100
launch whitespace

Who owns Bi-Rite Market’s shelf

brands by share of Bi-Rite Market’s yogurt shelf.

Positioning at Bi-Rite Market

share of shelf × price, at this store.

scale
premium leadersmainstream leadersniche premiumvalue playersshare of shelfavg $/oz
Color:no dominant segmentation on this shelf
Size:total brand reach (SKUs across all aisles)
price normalized per oz (sizes vary)2 omitted (no oz size)

On Bi-Rite Market’s yogurt shelf

a product from each of Bi-Rite Market’s yogurt brands — the range it stocks, priciest first.