rummo
Rummo is an esteemed Italian pasta manufacturer known for its commitment to quality and tradition since 1846. The company specializes in a diverse range of over 100 pasta varieties, utilizing high-quality durum wheat and a unique slow processing method to ensure optimal cooking performance.
Shelf presence
Brand Power (0–100) blends four shelf signals. Premium is shown for context — it's a price-position read, not part of the score.
carried in 3 of 3 San Francisco grocers. how many stores stock the brand.
22 products in the catalog. how deep the product line is (saturating).
spans 2 aisles. how many aisles the brand plays in (saturating).
~17% average share on the shelves it competes on. how dominant it is where it shows up.
priced above 28% of same-category rivals. where it sits on price vs category peers — context, not scored into Brand Power.
Where it owns shelf
each bar is the % of that aisle's SKUs that are Rummo (full bar = 100% of the shelf), grouped by department.
The lineup
every Rummo product in stock, cheapest first.
