← all markets
Alicias Tamales Los Mayas logo
brand

alicias tamales los mayas

Alicia's Tamales Los Mayas specializes in authentic Mexican tamales and related cuisine, founded by Alicia Villanueva from Mazatlán, Sinaloa. Based in Hayward, California, the brand is known for its commitment to sustainability and high-quality ingredients.

43
brand power
8
products
3
aisles
2
grocers
$14.60
avg price

Shelf presence

Brand Power (0–100) blends four shelf signals. Premium is shown for context — it's a price-position read, not part of the score.

DistributionDepthReachLeadershipPremium
43
brand power / 100
Distribution · 30% of score67/100

carried in 2 of 3 San Francisco grocers. how many stores stock the brand.

Depth · 25% of score49/100

8 products in the catalog. how deep the product line is (saturating).

Reach · 20% of score39/100

spans 3 aisles. how many aisles the brand plays in (saturating).

Leadership · 25% of score11/100

~3% average share on the shelves it competes on. how dominant it is where it shows up.

Premium · context only35/100

priced above 35% of same-category rivals. where it sits on price vs category peers — context, not scored into Brand Power.

Where it owns shelf

each bar is the % of that aisle's SKUs that are Alicias Tamales Los Mayas (full bar = 100% of the shelf), grouped by department.

Deli & Prepared Foods7 SKUs · 2 aisles
Salsa
4% of shelf2 SKUs
Prepared Meals
4% of shelf5 SKUs
Dairy & Eggs1 SKU · 1 aisle
Cheese
<1% of shelf1 SKU

The lineup

every Alicias Tamales Los Mayas product in stock, cheapest first.

Sold at