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a Luke's Local shelf, digitized

We photographed a real aisle shelf at Luke's Local in San Francisco, then extracted every product, brand, and shelf position. 18 facings across 4 levels — mapped below.

👁 Papalote owns eye level — 83% of the prime-height facings

shelf 1 · top
Boulder CanyonThin & Crispy Hickory Barbeque Flavored Potato Chips ·2×
Boulder CanyonAvocado Oil Classic Sea Salt Kettle Style Potato Chips
shelf 2 · eye leveleye level
PapaloteSerrano-Tomatillo Salsa
PapaloteChipotle Salsa ·2×
PapaloteHouse Salsa ·2×
PapalopeHabanero Salsa
shelf 3 · mid
WildeProtein Chips Sea Salt & Vinegar
WildeProtein Chips Buffalo
Vista HermosaTotopos Sea Salted
Vista HermosaTotopos Blue Corn
Have'aCorn Chips
Salsa for All SeasonsThin and Light
shelf 4 · bottom
GimmeRoasted Seaweed Snacks Sea Salt
GimmeRoasted Seaweed Snacks Teriyaki
GimmeRoasted Seaweed Snacks Sea Salt
GimmeRoasted Seaweed Snacks Teriyaki
GimmeRoasted Seaweed Snacks Sea Salt
GimmeRoasted Seaweed Snacks Teriyaki

box width = number of facings (physical shelf space) · color = brand

Share of shelf

Who owns the most physical space on this shelf, by facing count.

Gimme29% · 6 facings
Papalote24% · 5 facings
Boulder Canyon14% · 3 facings
Wilde10% · 2 facings
Vista Hermosa10% · 2 facings
Papalope5% · 1 facings