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Boulder Canyon logo
brand

boulder canyon

Boulder Canyon is a snack brand known for its kettle-cooked potato chips and healthier snack options, founded in 1994 in Boulder, Colorado. The brand emphasizes quality ingredients, using premium oils like olive and avocado oil, and has gained popularity for its commitment to health-conscious consumers.

55
brand power
14
products
1
aisle
4
grocers
$5.38
avg price

Shelf presence

Brand Power (0–100) blends four shelf signals. Premium is shown for context — it's a price-position read, not part of the score.

DistributionDepthReachLeadershipPremium
55
brand power / 100
Distribution · 30% of score100/100

carried in 4 of 3 San Francisco grocers. how many stores stock the brand.

Depth · 25% of score69/100

14 products in the catalog. how deep the product line is (saturating).

Reach · 20% of score15/100

spans 1 aisle. how many aisles the brand plays in (saturating).

Leadership · 25% of score19/100

~5% average share on the shelves it competes on. how dominant it is where it shows up.

Premium · context only44/100

priced above 44% of same-category rivals. where it sits on price vs category peers — context, not scored into Brand Power.

Where it owns shelf

each bar is the % of that aisle's SKUs that are Boulder Canyon (full bar = 100% of the shelf), grouped by department.

Snacks & Candy14 SKUs · 1 aisle
Chips
5% of shelf14 SKUs

The lineup

every Boulder Canyon product in stock, cheapest first.

Sold at