Bi-Rite Market · this store only

the candy aisle at Bi-Rite Market

Bi-Rite Market carries 158 candy products from 35 brands, led by unreal (7% of its shelf).

158
products
35
brands
$10.70
avg price
59/100
launch whitespace

Who owns Bi-Rite Market’s shelf

brands by share of Bi-Rite Market’s candy shelf.

Positioning at Bi-Rite Market

share of shelf × price, at this store.

scale
premium leadersmainstream leadersniche premiumvalue playersshare of shelfavg $/oz
Color:indulgentbetter-for-you
Size:total brand reach (SKUs across all aisles)
price normalized per oz (sizes vary)2 omitted (no oz size)showing the 24 biggest of 33 brands

On Bi-Rite Market’s candy shelf

a product from each of Bi-Rite Market’s candy brands — the range it stocks, priciest first.