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San Francisco · 3 grocers · Niche

the other fish aisle

San Francisco's other fish aisle is a niche shelf with only a handful of brands: 8 products from 1 brands across 3 grocers. The shelf leans dairy-free — 63% of SKUs carry that claim. Verdict: niche — a boutique shelf — only a handful of brands (opportunity 9/100).

8
products
1
brands
$17.24
avg price
$9.79–$21.39
typical range

More in Fish

Who owns the shelf

brands by share of the other fish shelf.

ppacific seafood
13% of shelf1 SKU

How it's positioned

the claims products on this shelf lead with — share of SKUs carrying each.

Dairy-Free
63%
Gluten-Free
63%

Market structure

5
low
Brand competition
how many brands compete
9
low
Variety of offers
how differentiated the shelf is
2
low
Top-brand grip
how much a few brands dominate
9
low
Launch whitespace
room for a new brand

store-brand share: 0% · scores 0–100.

More aisles

how we measure.prices & assortment are collected from public storefronts of San Franciscogrocers, deduped to distinct products, and normalized to a per-unit price from each product's parsed size. market-structure scores come from brand shares. figures update as we re-measure. full methodology →