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lumen

Lumen runs 9 products across 4 aisles, stocked in a single San Francisco grocer. Its biggest footprint is juice, at 5% of the shelf. A mid-tier presence — Brand Power 58/100.

58
brand power
9
products
4
aisles
1
grocer
$4.52
avg price

Shelf presence

Brand Power (0–100) blends four shelf signals. Premium is shown for context — it's a price-position read, not part of the score.

DistributionDepthReachLeadershipPremium
58
brand power / 100
Distribution · 30% of score33/100

carried in 1 of 3 San Francisco grocers. how many stores stock the brand.

Depth · 25% of score53/100

9 products in the catalog. how deep the product line is (saturating).

Reach · 20% of score49/100

spans 4 aisles. how many aisles the brand plays in (saturating).

Leadership · 25% of score100/100

~31% average share on the shelves it competes on. how dominant it is where it shows up.

Premium · context only46/100

priced above 46% of same-category rivals. where it sits on price vs category peers — context, not scored into Brand Power.

Where it owns shelf

each bar is the % of that aisle's SKUs that are Lumen (full bar = 100% of the shelf), grouped by department.

Beverages8 SKUs · 3 aisles
Protein Drinks
17% of shelf3 SKUs
Juice
5% of shelf4 SKUs
Tea
<1% of shelf1 SKU
Other1 SKU · 1 aisle
Pens
100% of shelf1 SKU

The lineup

every Lumen product in stock, cheapest first.

Sold at