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blue hill bay

Blue Hill Bay runs 4 products across 2 aisles, stocked in 2 of 3 San Francisco grocers. Its biggest footprint is canned seafood, at 1% of the shelf. A niche presence — Brand Power 35/100.

35
brand power
4
products
2
aisles
2
grocers
$10.59
avg price

Shelf presence

Brand Power (0–100) blends four shelf signals. Premium is shown for context — it's a price-position read, not part of the score.

DistributionDepthReachLeadershipPremium
35
brand power / 100
Distribution · 30% of score67/100

carried in 2 of 3 San Francisco grocers. how many stores stock the brand.

Depth · 25% of score28/100

4 products in the catalog. how deep the product line is (saturating).

Reach · 20% of score28/100

spans 2 aisles. how many aisles the brand plays in (saturating).

Leadership · 25% of score10/100

~2% average share on the shelves it competes on. how dominant it is where it shows up.

Premium · context only39/100

priced above 39% of same-category rivals. where it sits on price vs category peers — context, not scored into Brand Power.

Where it owns shelf

each bar is the % of that aisle's SKUs that are Blue Hill Bay (full bar = 100% of the shelf), grouped by department.

Pantry2 SKUs · 1 aisle
Canned Seafood
1% of shelf2 SKUs
Meat & Seafood2 SKUs · 1 aisle
Seafood
4% of shelf2 SKUs

The lineup

every Blue Hill Bay product in stock, cheapest first.

Sold at