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San Francisco · 3 grocers · Niche

the worcestershire sauce aisle

San Francisco's worcestershire sauce aisle is a niche shelf with only a handful of brands: 6 products from 2 brands across 3 grocers. lea & perrins owns the most shelf — 50% of SKUs, ahead of wan ja shan. The shelf leans heart health — 50% of SKUs carry that claim. Verdict: niche — a boutique shelf — only a handful of brands (opportunity 55/100).

6
products
2
brands
$6.04
avg price
$4.39–$7.79
typical range

More in Condiments

Who owns the shelf

brands by share of the worcestershire sauce shelf.

llea & perrins
50% of shelf3 SKUs
wwan ja shan
50% of shelf3 SKUs

How it's positioned

the claims products on this shelf lead with — share of SKUs carrying each.

Heart Health
50%
Weight Management
50%
Keto
17%
Low-Carb
17%
Blood-Sugar Aware
17%
Plant-Based
17%
Vegan
17%
Vegetarian
17%

Market structure

11
low
Brand competition
how many brands compete
48
med
Variety of offers
how differentiated the shelf is
50
med
Top-brand grip
how much a few brands dominate
55
med
Launch whitespace
room for a new brand

store-brand share: 0% · scores 0–100.

More aisles

how we measure.prices & assortment are collected from public storefronts of San Franciscogrocers, deduped to distinct products, and normalized to a per-unit price from each product's parsed size. market-structure scores come from brand shares. figures update as we re-measure. full methodology →