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San Francisco · 2 grocers · Niche

the squeeze snack pouches aisle

San Francisco's squeeze snack pouches aisle is a niche shelf with only a handful of brands: 8 products from 3 brands across 2 grocers. once upon a farm owns the most shelf — 50% of SKUs, ahead of mamma chia. The shelf leans organic — 100% of SKUs carry that claim. Verdict: niche — a boutique shelf — only a handful of brands (opportunity 62/100).

8
products
3
brands
$2.77
avg price
$2.69–$2.79
typical range

More in Snacks

Who owns the shelf

brands by share of the squeeze snack pouches shelf.

oonce upon a farm
50% of shelf4 SKUs
mmamma chia
25% of shelf2 SKUs
nnoka
25% of shelf2 SKUs

How it's positioned

the claims products on this shelf lead with — share of SKUs carrying each.

Organic
100%
Plant-Based
100%
Vegetarian
100%
Weight Management
25%

Market structure

15
low
Brand competition
how many brands compete
30
low
Variety of offers
how differentiated the shelf is
38
med
Top-brand grip
how much a few brands dominate
62
med
Launch whitespace
room for a new brand

store-brand share: 0% · scores 0–100.

More aisles

how we measure.prices & assortment are collected from public storefronts of San Franciscogrocers, deduped to distinct products, and normalized to a per-unit price from each product's parsed size. market-structure scores come from brand shares. figures update as we re-measure. full methodology →