San Francisco · 3 grocers · Niche
the medley potatoes aisle
San Francisco's medley potatoes aisle is a niche shelf with only a handful of brands: 8 products from 3 brands across 3 grocers. tasteful selections® owns the most shelf — 63% of SKUs, ahead of nature's bounty. The shelf leans organic — 50% of SKUs carry that claim. Verdict: niche — a boutique shelf — only a handful of brands (opportunity 70/100).
8
products
3
brands
$6.69
avg price
$5.59–$7.49
typical range
More in Potatoes
Who owns the shelf
brands by share of the medley potatoes shelf.
How it's positioned
the claims products on this shelf lead with — share of SKUs carrying each.
Organic
50%
Dairy-Free
13%
Gluten-Free
13%
Seed-Oil-Free
13%
Vegan
13%
Market structure
15
lowBrand competition
how many brands compete
8
lowVariety of offers
how differentiated the shelf is
47
medTop-brand grip
how much a few brands dominate
70
highLaunch whitespace
room for a new brand
store-brand share: 0% · scores 0–100.