all marketsMeat SnacksMeat Jerky
San Francisco · 3 grocers · Contested

the meat jerky aisle

San Francisco's meat jerky aisle is a fragmented shelf spread across many brands: 56 products from 21 brands across 3 grocers. stemple creek ranch owns the most shelf — 11% of SKUs, ahead of country archer. The shelf leans dairy-free — 68% of SKUs carry that claim. Verdict: contested — real competition, no single winner (opportunity 55/100).

56
products
21
brands
$8.47
avg price
$2.29–$17.99
typical range

Who owns the shelf

brands by share of the meat jerky shelf.

stemple creek ranch
11% of shelf6 SKUs
country archer
11% of shelf6 SKUs
kkalahari snacks
7% of shelf4 SKUs
ppalacios
7% of shelf4 SKUs
bbonjerk
7% of shelf4 SKUs
zoe's meats
7% of shelf4 SKUs
bbrooklyn biltong
5% of shelf3 SKUs
epic
5% of shelf3 SKUs
mmighty spark
4% of shelf2 SKUs
cchomps
4% of shelf2 SKUs
ffigure ate
4% of shelf2 SKUs
vvermont smoke & cure
4% of shelf2 SKUs
rrighteous felon
2% of shelf1 SKU
ssinging pastures
2% of shelf1 SKU
ffield trip
2% of shelf1 SKU
sstonewalls jerquee
2% of shelf1 SKU
ttsar nicoulai caviar
2% of shelf1 SKU
pprevail jerky
2% of shelf1 SKU
nnon
2% of shelf1 SKU

How it's positioned

the claims products on this shelf lead with — share of SKUs carrying each.

Dairy-Free
68%
Gluten-Free
68%
Weight Management
29%
Low-Carb
29%
Keto
23%
Blood-Sugar Aware
23%
Minimally Processed
16%
Paleo
14%

Brand positioning

every brand by share of shelf × price. bubble size = the brand's total reach across all aisles; color = positioning stance. top-right owns the premium end; bottom-right owns the mainstream.

store
scale
premium leadersmainstream leadersniche premiumvalue playersshare of shelfavg $/oz
Color:indulgentbetter-for-you
Size:total brand reach (SKUs across all aisles)
price normalized per oz (sizes vary)5 omitted (no oz size)

All stores combined. Tap a store to see who wins its shelf.

Market structure

69
high
Brand competition
how many brands compete
91
high
Variety of offers
how differentiated the shelf is
6
low
Top-brand grip
how much a few brands dominate
55
med
Launch whitespace
room for a new brand

store-brand share: 0% · scores 0–100.

More aisles

how we measure.prices & assortment are collected from public storefronts of San Franciscogrocers, deduped to distinct products, and normalized to a per-unit price from each product's parsed size. market-structure scores come from brand shares. figures update as we re-measure. full methodology →