San Francisco · 3 grocers · Niche

the malbec aisle

San Francisco's malbec aisle is a niche shelf with only a handful of brands: 3 products from 3 brands across 3 grocers. black cabra owns the most shelf — 33% of SKUs, ahead of catena. Verdict: niche — a boutique shelf — only a handful of brands (opportunity 76/100).

3
products
3
brands
$15.69
avg price
$12.99–$20.19
typical range

More in Red Wine

Who owns the shelf

brands by share of the malbec shelf.

bblack cabra
33% of shelf1 SKU
ccatena
33% of shelf1 SKU
hhinojosa
33% of shelf1 SKU

How it's positioned

the claims products on this shelf lead with — share of SKUs carrying each.

no positioning claims tagged on this shelf yet.

Market structure

15
low
Brand competition
how many brands compete
25
low
Variety of offers
how differentiated the shelf is
33
low
Top-brand grip
how much a few brands dominate
76
high
Launch whitespace
room for a new brand

store-brand share: 0% · scores 0–100.

More aisles

how we measure.prices & assortment are collected from public storefronts of San Franciscogrocers, deduped to distinct products, and normalized to a per-unit price from each product's parsed size. market-structure scores come from brand shares. figures update as we re-measure. full methodology →