San Francisco · 3 grocers · Niche
the ice cream cones aisle
San Francisco's ice cream cones aisle is a niche shelf with only a handful of brands: 4 products from 2 brands across 3 grocers. let's do organic owns the most shelf — 75% of SKUs, ahead of edward & sons. The shelf leans plant-based — 50% of SKUs carry that claim. Verdict: niche — a boutique shelf — only a handful of brands (opportunity 54/100).
4
products
2
brands
$6.89
avg price
$6.49–$7.69
typical range
More in Ice Cream
Who owns the shelf
brands by share of the ice cream cones shelf.
How it's positioned
the claims products on this shelf lead with — share of SKUs carrying each.
Plant-Based
50%
Vegan
50%
Vegetarian
50%
Gluten-Free
25%
Organic
25%
Weight Management
25%
Market structure
11
lowBrand competition
how many brands compete
35
medVariety of offers
how differentiated the shelf is
63
medTop-brand grip
how much a few brands dominate
54
medLaunch whitespace
room for a new brand
store-brand share: 0% · scores 0–100.