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San Francisco · 3 grocers · Contested

the canned chickpeas aisle

San Francisco's canned chickpeas aisle is a fragmented shelf spread across many brands: 17 products from 8 brands across 3 grocers. westbrae natural owns the most shelf — 29% of SKUs, ahead of eden foods. The shelf leans organic — 41% of SKUs carry that claim. Verdict: contested — real competition, no single winner (opportunity 57/100).

17
products
8
brands
$4.20
avg price
$1.69–$6.69
typical range

More in Canned Beans

Who owns the shelf

brands by share of the canned chickpeas shelf.

wwestbrae natural
29% of shelf5 SKUs
eden foods
18% of shelf3 SKUs
cadia
12% of shelf2 SKUs
jovial
12% of shelf2 SKUs
ssenesi
12% of shelf2 SKUs
lle conserve della nonna
6% of shelf1 SKU
sstrianese
6% of shelf1 SKU
natural value
6% of shelf1 SKU

How it's positioned

the claims products on this shelf lead with — share of SKUs carrying each.

Organic
41%
Plant-Based
18%
Vegetarian
18%
Blood-Sugar Aware
6%
Vegan
6%
Weight Management
6%
Minimally Processed
6%

Brand positioning

every brand by share of shelf × price. bubble size = the brand's total reach across all aisles; color = positioning stance. top-right owns the premium end; bottom-right owns the mainstream.

store
scale
premium leadersmainstream leadersniche premiumvalue playersshare of shelfavg $/oz
Color:no dominant segmentation on this shelf
Size:total brand reach (SKUs across all aisles)
price normalized per oz (sizes vary)1 omitted (no oz size)

All stores combined. Tap a store to see who wins its shelf.

Market structure

36
med
Brand competition
how many brands compete
58
med
Variety of offers
how differentiated the shelf is
17
low
Top-brand grip
how much a few brands dominate
57
med
Launch whitespace
room for a new brand

store-brand share: 0% · scores 0–100.

More aisles

how we measure.prices & assortment are collected from public storefronts of San Franciscogrocers, deduped to distinct products, and normalized to a per-unit price from each product's parsed size. market-structure scores come from brand shares. figures update as we re-measure. full methodology →