the caesar dressing aisle
San Francisco's caesar dressing aisle is a fragmented shelf spread across many brands: 14 products from 7 brands across 3 grocers. briannas owns the most shelf — 29% of SKUs, ahead of primal kitchen. Store brands hold 21%. The shelf leans minimally processed — 14% of SKUs carry that claim. Verdict: contested — real competition, no single winner (opportunity 59/100).
More in Salad Dressings
Who owns the shelf
brands by share of the caesar dressing shelf.
How it's positioned
the claims products on this shelf lead with — share of SKUs carrying each.
Brand positioning
every brand by share of shelf × price. bubble size = the brand's total reach across all aisles; color = positioning stance. top-right owns the premium end; bottom-right owns the mainstream.
All stores combined. Tap a store to see who wins its shelf.
Market structure
store-brand share: 21% · scores 0–100.