all marketsGrainsBarley
San Francisco · 2 grocers · Niche

the barley aisle

San Francisco's barley aisle is a niche shelf with only a handful of brands: 3 products from 2 brands across 2 grocers. bartolini owns the most shelf — 67% of SKUs, ahead of arrowhead mills. The shelf leans blood-sugar aware — 33% of SKUs carry that claim. Verdict: niche — a boutique shelf — only a handful of brands (opportunity 60/100).

3
products
2
brands
$7.36
avg price
$6.49–$9.09
typical range

More in Grains

Who owns the shelf

brands by share of the barley shelf.

bbartolini
67% of shelf2 SKUs
aarrowhead mills
33% of shelf1 SKU

How it's positioned

the claims products on this shelf lead with — share of SKUs carrying each.

Blood-Sugar Aware
33%
Organic
33%

Market structure

11
low
Brand competition
how many brands compete
25
low
Variety of offers
how differentiated the shelf is
56
med
Top-brand grip
how much a few brands dominate
60
med
Launch whitespace
room for a new brand

store-brand share: 0% · scores 0–100.

More aisles

how we measure.prices & assortment are collected from public storefronts of San Franciscogrocers, deduped to distinct products, and normalized to a per-unit price from each product's parsed size. market-structure scores come from brand shares. figures update as we re-measure. full methodology →