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wholly wholesome

Wholly Wholesome runs 5 products across 2 aisles, stocked in all 3 San Francisco grocers we track. It's a leading brand in bakery, holding 35% of that shelf. A mid-tier presence — Brand Power 63/100.

63
brand power
5
products
2
aisles
3
grocers
$9.75
avg price

Shelf presence

Brand Power (0–100) blends four shelf signals. Premium is shown for context — it's a price-position read, not part of the score.

DistributionDepthReachLeadershipPremium
63
brand power / 100
Distribution · 30% of score100/100

carried in 3 of 3 San Francisco grocers. how many stores stock the brand.

Depth · 25% of score34/100

5 products in the catalog. how deep the product line is (saturating).

Reach · 20% of score28/100

spans 2 aisles. how many aisles the brand plays in (saturating).

Leadership · 25% of score75/100

~19% average share on the shelves it competes on. how dominant it is where it shows up.

Premium · context only100/100

priced above 100% of same-category rivals. where it sits on price vs category peers — context, not scored into Brand Power.

Where it owns shelf

each bar is the % of that aisle's SKUs that are Wholly Wholesome (full bar = 100% of the shelf), grouped by department.

Frozen3 SKUs · 1 aisle
Bakery
35% of shelf3 SKUs
Deli & Prepared Foods2 SKUs · 1 aisle
Dips & Spreads
3% of shelf2 SKUs

The lineup

every Wholly Wholesome product in stock, cheapest first.

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