Reed's, Inc. is a leading American producer of natural beverages, particularly known for its ginger-based drinks. Founded in 1989 and headquartered in Norwalk, Connecticut, the brand emphasizes quality by using real ginger and premium natural ingredients in its products.
Brand Power (0–100) blends four shelf signals. Premium is shown for context — it's a price-position read, not part of the score.
carried in 2 of 3 San Francisco grocers. how many stores stock the brand.
9 products in the catalog. how deep the product line is (saturating).
spans 2 aisles. how many aisles the brand plays in (saturating).
~3% average share on the shelves it competes on. how dominant it is where it shows up.
priced above 54% of same-category rivals. where it sits on price vs category peers — context, not scored into Brand Power.
each bar is the % of that aisle's SKUs that are Reed’S (full bar = 100% of the shelf), grouped by department.
every Reed’S product in stock, cheapest first.








