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Reed’S logo
brand

reed’s

Reed's, Inc. is a leading American producer of natural beverages, particularly known for its ginger-based drinks. Founded in 1989 and headquartered in Norwalk, Connecticut, the brand emphasizes quality by using real ginger and premium natural ingredients in its products.

42
brand power
9
products
2
aisles
2
grocers
$5.55
avg price

Shelf presence

Brand Power (0–100) blends four shelf signals. Premium is shown for context — it's a price-position read, not part of the score.

DistributionDepthReachLeadershipPremium
42
brand power / 100
Distribution · 30% of score67/100

carried in 2 of 3 San Francisco grocers. how many stores stock the brand.

Depth · 25% of score53/100

9 products in the catalog. how deep the product line is (saturating).

Reach · 20% of score28/100

spans 2 aisles. how many aisles the brand plays in (saturating).

Leadership · 25% of score13/100

~3% average share on the shelves it competes on. how dominant it is where it shows up.

Premium · context only54/100

priced above 54% of same-category rivals. where it sits on price vs category peers — context, not scored into Brand Power.

Where it owns shelf

each bar is the % of that aisle's SKUs that are Reed’S (full bar = 100% of the shelf), grouped by department.

Beverages8 SKUs · 1 aisle
Soda
5% of shelf8 SKUs
Produce1 SKU · 1 aisle
Fruits
1% of shelf1 SKU

The lineup

every Reed’S product in stock, cheapest first.

Sold at