lacroix
LaCroix is a popular American brand of sparkling water, celebrated for its diverse range of fruit flavors. Launched in 1980, it is now owned by National Beverage Corporation and is known for being calorie-free and free from sweeteners, sodium, and caffeine.
Shelf presence
Brand Power (0–100) blends four shelf signals. Premium is shown for context — it's a price-position read, not part of the score.
carried in 2 of 3 San Francisco grocers. how many stores stock the brand.
19 products in the catalog. how deep the product line is (saturating).
spans 1 aisle. how many aisles the brand plays in (saturating).
~13% average share on the shelves it competes on. how dominant it is where it shows up.
priced above 42% of same-category rivals. where it sits on price vs category peers — context, not scored into Brand Power.
Where it owns shelf
each bar is the % of that aisle's SKUs that are Lacroix (full bar = 100% of the shelf), grouped by department.
The lineup
every Lacroix product in stock, cheapest first.
