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goodcook

Goodcook runs 5 products across 3 aisles, stocked in a single San Francisco grocer. It's a leading brand in cooking supplies, holding 100% of that shelf. A mid-tier presence — Brand Power 51/100.

51
brand power
5
products
3
aisles
1
grocer
$6.03
avg price

Shelf presence

Brand Power (0–100) blends four shelf signals. Premium is shown for context — it's a price-position read, not part of the score.

DistributionDepthReachLeadershipPremium
51
brand power / 100
Distribution · 30% of score33/100

carried in 1 of 3 San Francisco grocers. how many stores stock the brand.

Depth · 25% of score34/100

5 products in the catalog. how deep the product line is (saturating).

Reach · 20% of score39/100

spans 3 aisles. how many aisles the brand plays in (saturating).

Leadership · 25% of score100/100

~83% average share on the shelves it competes on. how dominant it is where it shows up.

Premium · context only38/100

priced above 38% of same-category rivals. where it sits on price vs category peers — context, not scored into Brand Power.

Where it owns shelf

each bar is the % of that aisle's SKUs that are Goodcook (full bar = 100% of the shelf), grouped by department.

Other3 SKUs · 2 aisles
Cooking Supplies
100% of shelf2 SKUs
Kitchen Gadgets
100% of shelf1 SKU
Household2 SKUs · 1 aisle
Kitchen Tools
50% of shelf2 SKUs

The lineup

every Goodcook product in stock, cheapest first.

Sold at