Columbus Craft Meats is a renowned American food processing company that specializes in premium Italian-style salami and deli meats. Founded in 1917 by Italian immigrants in San Francisco, the brand is known for its commitment to traditional recipes and the use of antibiotic-free meats in its products.
Brand Power (0–100) blends four shelf signals. Premium is shown for context — it's a price-position read, not part of the score.
carried in 1 of 3 San Francisco grocers. how many stores stock the brand.
12 products in the catalog. how deep the product line is (saturating).
spans 2 aisles. how many aisles the brand plays in (saturating).
~6% average share on the shelves it competes on. how dominant it is where it shows up.
priced above 11% of same-category rivals. where it sits on price vs category peers — context, not scored into Brand Power.
each bar is the % of that aisle's SKUs that are Columbus (full bar = 100% of the shelf), grouped by department.
every Columbus product in stock, cheapest first.











