coca-cola
Coca-Cola is a globally recognized soft drink brand, introduced in 1886 by Dr. John Pemberton in Atlanta, Georgia. Known for its flagship cola beverage, Coca-Cola has expanded its product line to include various low-calorie and flavored options, while committing to sustainability initiatives in its operations.
Shelf presence
Brand Power (0–100) blends four shelf signals. Premium is shown for context — it's a price-position read, not part of the score.
carried in 4 of 3 San Francisco grocers. how many stores stock the brand.
14 products in the catalog. how deep the product line is (saturating).
spans 1 aisle. how many aisles the brand plays in (saturating).
~12% average share on the shelves it competes on. how dominant it is where it shows up.
priced above 46% of same-category rivals. where it sits on price vs category peers — context, not scored into Brand Power.
Where it owns shelf
each bar is the % of that aisle's SKUs that are Coca-Cola (full bar = 100% of the shelf), grouped by department.
The lineup
every Coca-Cola product in stock, cheapest first.
